Why Success Can Be the Enemy of Innovation in the Age of AI

Research Findings Are Not Reaching Business Leaders

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By Nick Keppler

There are now about 400 journals for management as an academic field, producing about 12,000 published articles a year in total. However, top decision-makers rarely learn anything from them, said Academy of Management Scholar Herman Aguinis of the George Washington University School of Business.

“Many of us are concerned that the research we do is not being used to the extent that we would like, and it’s called a research-practice gap,” Aguinis said. “Also, there’s a research-policy gap,” stemming from political leaders’ lack of familiarity with research produced in the field of management.

This gap is particularly frustrating, said Aguinis, because scholars on management and organizations have produced a wealth of scientifically sound research on issues that have dominated the news in 2025, including the downsizing of the federal government, the measurement of job performance, discrimination and diversity, equity, and inclusion policies, and the implementation of AI in workplaces.

“If you want to build a bridge, you will talk to the top engineers, but management scholars are not consulted with the same regularity,” said Aguinis.

This is not entirely the fault of those who could potentially benefit from our research, Aguinis added. Academic journals are often insular and publish articles that only make small contributions to our understanding of critical organizational phenomena. Also, the compensation and reward systems motivate academics to write mainly for other academics, not managers, business leaders, and decision-makers.

“For several reasons, much of our research is not aimed at affecting practice,” Aguinis said. “If you read the typical article of, let’s say, 20 pages, you may find one or two paragraphs at the end saying ‘implications for practice.’”

The research is not lost on everyone. A small number of elite companies look to academia to improve performance. Google is well-known for hiring Ph.D. holders, not just for computer-science roles but also for management and creative jobs. Marriott is a sponsor of doctoral development programs.

These companies reap the benefit in reputation, said Aguinis, often appearing in lists such as Fortune Magazine’s “Best Companies to Work For” series.

“All of these companies, all of them, employ Ph.D.s who actually read the research, and they try to implement leadership strategies and management practices that are consistent with what research says aligns with best-practice evidence as published in scholarly journals,” he said.

Why CSR Is Still Vital for Companies

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By Nick Keppler

Any act of corporate wrongdoing—real or perceived—can be publicized worldwide instantly via the internet and social media. This has made ideas of sustainability and corporate social responsibility (CSR)—which includes organizations’ initiatives geared toward achieving environmental, ethical, philanthropic, and financial objectives—increasingly important and far-ranging, said Academy of Management Scholar Herman Aguinis of the George Washington School of Business.

“Because of information flow across the internet, now we know about sweatshops, we know about companies polluting the environment, and we know about companies that are abusing and taking advantage of farmers and not providing benefits,” he said.

Not coincidentally, measurements of CSR initiatives that make a positive societal impact have grown not just to consider the company’s adherence to laws and regulations but also its impact on globalization, technological developments, fair trade, workers’ rights, pay equity, pollution, habitat destruction, and climate change.

“The expectations have changed mostly because of pressure from the outside,” Aguinis said.

To manage an increasingly complex set of considerations related to CSR and sustainability, many companies have emphasized the three Ps, Aguinis said: people, the planet, and profit.

The “people” aspect does not only encompass employees and shareholders but also a wide span of stakeholders, including “the communities you serve, your customers, the communities around your business locations,” he said.

For example, Intel, a computer components manufacturer, holds town-hall meetings before finalizing plans to open new chip plants.

Small steps like these make operating the business easier and bolster its reputation, Aguinis said.

“The argument is that you can do good and do well at the same time, that those things go hand in hand, is replacing an older cynical argument that some economists have proposed, which is that your priority and loyalty group and number-one stakeholder is your shareholders,” he said. “‘You should just be making money for them, and anything else that you do that goes outside of that is not your mandate, not your responsibility.’”

That thinking—exemplified by American economist Milton Friedman—will not help companies stand up to increasing social pressure and could hurt their reputation, Aguinis said.

“The CSR movement has changed because customers, consumers, vendors, and partners want companies to do more to impact society positively.”

Rethinking Management in the Age of AI

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By Jason Collins

More than one in four workers are worried that AI will lead to job losses, according to a recent poll from the conciliation service Acas. Currently, leaders and management have a key role in shaping how employees use AI during this technological transition.

Instead of viewing AI as a potential replacement for human workers, management can be more effective by considering how people can interact with technology to boost productivity and efficiency. Academy of Management Scholar Wendy Smith of the University of Delaware said that doing so requires that senior management shift their mindsets to frame the relationship between humans and AI in the context of what works in their organization.

“One of the roles of leaders is to understand how AI and humans work together,” Smith said. “We tend to think of how technology will replace human, which is an either/or mindset.”

Instead, she urged leaders to frame technology as a complement to, not a replacement for, employees.

“Leaders can adopt a both/and approach, exploring how AI and employees work together to lead to even better outcomes,” Smith said.

Smith advised management to adopt the mindset of using AI to make their team members’ jobs easier and free up time for them to focus on strategic planning and other tasks that require higher-order thinking.

“AI works better because the person and the technology are in a relationship with one another,” Smith said. “We can do better when we ask ourselves, ‘What is this technology good for? What is my level of understanding of it? What am I good for, what do I do well, and how could I work effectively and interdependently with this technology?’”

Smith said that she believes that while AI can perform certain tasks more efficiently than humans, it ultimately comes down to collaboration. For example, the better the prompts that humans give to a generative AI platform, the better the outputs of the gen AI software. Human expertise can help evaluate and assess the quality of the AI responses.

“If AI is going to work to the best of its capabilities, it’s because I bring real and important contributions to the table,” Smith said.

For managers, the question is no longer whether to use AI but how to grow with it and encourage rank-and-file employees to do the same. Smith said this will require “growth and thoughtfulness.” Smith also underscored the advice for people to “recognize that AI and humans work better together, and to be in learning and growth mode.”

Human-Centered Leaders Steer Through the AI Anxiety Curve

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By Jason Collins

Established generative AI platforms such as OpenAI’s ChatGPT, Google’s Gemini (formerly Bard), Anthropic’s Claude, and Jasper (formerly Jarvis) have been competing for users and market share, and the level of competition in the space will continue to grow with the rise of non-U.S. AI startups, including Chinese company DeepSeek. The impact of this new technology in the workplace is far-reaching, and leaders need to guide their organizations’ employees through their psychological resistance with an approach that embraces innovation while acknowledging the potential positive and negatives effects on humans and our emotions.

Academy of Management Scholar Wendy Smith of the University of Delaware noted that history has shown us that when a new generation of technology is introduced, such as generative AI, we resist it psychologically. Smith explained that AI is a great example of this.

“AI introduces all kinds of uncertainty and possibilities, some exciting, others anxiety-inducing,” Smith said.

“It’s a wide range of possibilities, which includes automation of manual tasks, role changes, and job losses, and that type of uncertainty leads us to psychologically fill in the gaps with all kinds of things that we’re afraid of,” she said.

It introduces the question, “What happens with the people who had been doing the work but whose skills are no longer relevant or up to date?”

This AI anxiety curve is not a new concept. Smith cited the introduction of once-disruptive technologies that we now take for granted.

“We’ve seen that story play out in every industry,” Smith said. “For example, we’ve seen how the introduction of the personal computer overtook the mainframe, and the introduction of cloud computing overtook the personal computer.

“We’ve seen it in the past, and when it comes to technology in general is, as a result of this anxiety, there’s this curve of people adopting the anxiety,” she said.

Smith noted that this spread of emotional reactions results in a wave of people, especially in the workplace, feeling this anxiety and thus holding out for the new technology to become more established before gauging its implications, or dismissing its potential to create positive outcomes. Leaders cannot afford to ignore this anxiety. If they are to continually innovate, they need to take into account employees’ emotional responses.

“Effective innovation requires attention to, not rejection of, employees’ emotional experiences,” Smith said.

“The best leaders navigate this learning and adoption curve across the organization with empathy for their workers and clarity on the objectives for deploying the technology with a human-centered approach to leadership that also embraces innovation,” she said.

The New Reality: Leaders Have Less Control, Need More Courage

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By Jason Collins

For decades, the prevailing wisdom for business leaders was to stay out of politics. Neutrality was considered the safest, most responsible stance for corporate executives and board members to take. But today that approach is increasingly untenable. From the COIVID-19 pandemic to intensifying political polarization and controversy, leaders now find themselves at the center of public debates whether they choose to engage with them or not.

For leaders, silence is a statement, and political neutrality is no longer a viable option, according to Academy of Management Scholar Wendy Smith of the University of Delaware.

“It used to be that there were checks and balances in the U.S. government,” Smith said. “The market was separate from the state, or companies were separate from the government, and that is no longer the case.”

To survive and thrive in this era when economics and politics collide to sow chaos, Smith said that leaders should “talk about strategizing as a verb rather than having a strategy.” For Smith, this means considering “the conditions that we need to bring a team together to be agile and moving, even as we need to communicate out to our people some sense of security.”

Strategic decisions from supply-chain choices to remote, hybrid, or return-to-office work policies have become flashpoints in boardroom and C-suite conversations and political discourse. Leaders now must navigate complex social, economic, and political terrains, speak out on pressing issues, and align their actions with values that resonate with stakeholders—employees, shareholders, customers, and communities alike.

Companies’ leaders have had to deal with uncertainties for a long time, but Smith said many of their strategies and their organization’s systems are antiquated. According to Smith, nowadays leaders are learning that they need to “communicate to their people, optimize their processes, and cultivate openness in their conversations, but not pretend that there’s certainty of what the future will bring, because that’s just false hope.”

Smith acknowledged that leaders are faced with unique challenges in this current political landscape characterized by dissention, frustration, anger, and unpredictability, making it difficult to navigate socioeconomic volatility.

“One of the consequences of this highly polarized world is that leaders, because of the polarization, are being attacked for polarizing positions,” Smith said.

In this current era, leadership is less about having definitive answers and more about asking incisive questions, listening to a range of perspectives, evaluating various responses to difficult circumstances and controversial issues through an ethical lens, and having the courage of one’s convictions.

“We want leaders who are competent and courageous, not stepping away from that responsibility to take a stand and speak up for what’s right because it is so risky,” Smith said.

Trump Administration Policies Have Chilling Effects on Academia

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By Paul Friedman

Tighter enforcement of immigration regulations and cuts in research grants under the Trump administration are having negative impacts on academic work in general and on not-for-profit professional associations, including the Academy of Management, in particular.

Academy of Management (AOM) Scholar Peter Bamberger of Tel Aviv University, the president of AOM, says you can see it clearly in the run-up to the AOM’s annual meeting in Copenhagen. Among other issues, there is concern about how the visas of foreign students are being treated by authorities such as U.S. Immigration and Customs Enforcement (ICE).

“A good number of the research papers that have been accepted for presentation come from doctoral students from the United States; many of the doctoral students in the United States are foreign doctoral students; and some of the foreign doctoral students in management in the U.S. are considering the potential costs of leaving the U.S. to present their paper,” Bamberger said.

“We are concerned that some of these foreign Ph.D. students, rather than taking that risk, may opt to stay at their offices in the USA and not present their research, which would obviously be deleterious to our science,” he said.

“It would be very unfortunate if innovative papers and important findings are not presented at the 2025 conference because foreign U.S.-based scholars are concerned about the validity of their visas.”

Bamberger said he doesn’t know any AOM members whose students have been deported, but he does know that some AOM scholars are among those being hit by cuts in federal funding for research.

“Those individuals who had grant money to study diversity, equity, and inclusion—that’s all gone,” Bamberger said. “Those individuals don’t have the grants anymore and as a result, the research stops.

“Now, it’s the right of a government to determine how it wants to allocate funding for research, so I can’t necessarily say that this is something that’s undemocratic or unfair,” he said. “That was the result of the election, but it is having a problematic effect.”

Bamberger said he sees an ironic example of how cuts in research can have unexpected results.

“A lot of that research on DEI is not necessarily pro-DEI,” he said. “For example, my own research on gender and racial pay equity suggests that contemporary policies oriented towards enhancing the equity have significant unintended negative consequences, including compensation compression.

“So when you cut off the funding for all research that mentions certain keywords assumed to be related to DEI, you’re cutting off the funding of people doing research that indicates problems with DEI policy, as well as perhaps supporting policies that may be favored by certain politicians.”

AI Is a Tool to Boost Efficiency, Not to Reduce Headcount

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By Paul Friedman

Artificial intelligence is often seen as a threat to employment, but it can be used to preserve jobs in times of uncertainty such as the current one when many economists are sounding the alarm about a looming recession.

Academy of Management Scholar Peter Bamberger of Tel Aviv University said AI can be used to help businesses maintain skilled workforces when they may have to find ways to cut costs.

“What kind of jobs may disappear? What kinds of skills will you still need? What skills can we do without? There’s uncertainty there,” Bamberger said. “Perhaps you want to take that workforce and upgrade them over time.

“You have to know where your business is going and have a good sense as to what kinds of competencies you need,” he said. “There are clearly benefits to retaining your workforce as long as you can afford to train them to augment the AI and enhance its value.

“Increasingly organizations are doing this and using AI in this process.”

Bamberger said AI is now allowing organizations to better understand how to leverage and develop the talent in their workforce.

“Often we refer to something called the talent marketplace, something that organizations probably should have been doing decades ago, which is keeping inventories of their workforce’s competencies and skills,” Bamberger said. “AI is enhancing the ability of organizations to leverage the workforce they have in place by moving people around on short-term internal gigs in organizations and getting them prepared for positions that might open up in the future.

“These are systems that help organizations enhance the competency level of their workforce and limit the need to necessarily turn to the external labor market to secure the talent they need, which can be quite expensive,” he said.

“Ultimately it may offer a far more economical way to maximize the return from investments in human capital.”

There’s also a benefit of AI to employees, according to Bamberger.

“AI—having an understanding of the individual’s background and experiences and skills and competencies—can search through a wide range of projects that may require a month or two of work and then propose those to an employee during that individual’s slack time that they take on this additional project,” he said.

“And if they do enough of these projects over the course of two or three years, they’re going to be set to fill these new roles that they’re interested in doing and the organization needs them to fill.”

Everyone Will Suffer in the Wake of Trump Administration’s Research Cuts

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By Paul Friedman

This year, the Trump administration has fired many government researchers, canceled scientific and medical research grants, and targeted leading universities, including Harvard, with debilitating funding freezes. Fear of reprisal has caused many scientists, doctors, professors, and university administrators to opt for silence instead of speaking up to defend the research that is getting the ox.

Academy of Management (AOM) Scholar Peter Bamberger of Tel Aviv University says much of the research produced by him and his colleagues, including many AOM members, has a day-to-day impact on industry practitioners, including organizational leaders and managers. Cuts in federal funding for research will have a negative impact on industry, as well as researchers, colleges and universities, and other research institutions.

“What we publish in our primary journals have to be both theoretically important and have practical relevance,” Bamberger said. “It’s got to be interesting from a theoretical perspective and intellectual perspective, and it’s got to have some sort of surprising element—going against conventional wisdom—but it also has to translate that surprising finding into something that managers can do something about.

“And there are thousands of organizational consultants who read the findings published in our journals and then translate that into actual practice in organizations,” he said.

Bamberger points out that a great deal of research is specifically aimed at examining current practices by managers and their efficacy. Recently, he published a study of the managerial approach called design thinking, which focuses on understanding clients’ needs and designing innovative solutions.

“Design thinking has been around for about 10 years,” Bamberger said. “It’s an approach to create more innovative ways of boosting learning and finding innovative solutions to common problems or sometimes even really wicked problems.

“It became a fad and a lot of organizations adopted it, but no one ever bothered to actually assess whether or not it has an impact and whether this impact is any greater than other types of learning-oriented interventions, like team building,” he said.

Bamberger and research colleagues designed a field experiment to test the impact of design thinking as a team learning intervention. They compared over time what happens in terms of the efficiency and productivity of teams using different interventions.

“Is design thinking more efficacious than an alternative?” Bamberger said. “And we found out that in fact it is, and we actually demonstrate the mechanism by which it operates and why it’s more effective than other mechanisms.

“So these types of practical implications are useful to managers and to the extent that we don’t have funding necessary to do this type of research, everybody suffers,” he said.

Eight Tips for More Effective Generative AI Prompts

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By Daniel Butcher

Academy of Management Scholar Herman Aguinis of the George Washington University School of Business, one of the most influential management professors and researchers, said creating prompts is the key to using ChatGPT and other generative-AI software effectively. When users input prompts that lack specificity and crucial contextual information, generative-AI platforms generate too many, too few, or vague recommendations and results that aren’t useful.

The following guidelines were designed by Aguinis and coauthors Jose Beltran of Rutgers University and Amando Cope of the George Washington University to give leaders tools to improve their ability to write AI prompts and generate more precise, relevant responses:

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1. Clarify the topic or issue:

Specify the particular area that you’re inquiring about (e.g., recruitment, diversity, or performance management). State the question or problem clearly. For instance, “What are best practices in recruitment for tech startups?” is more specific than “Tell me about recruitment.”

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2. Provide relevant organizational context:

Include details about the industry, company size, region, or any specific policies that may apply. Mention any unique organizational culture or constraints. “Given that we are a mid-sized software company with a diverse workforce, how should we structure our diversity and inclusion initiatives?” or “How can we tailor our training programs for our Gen Z employees?”

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3. Use precise and standard terminology:

Employ clear and specific terms to guide the model and avoid ambiguity. Use standard language that aligns with industry best practices. For example, “How can we enhance our employee value proposition (EVP) to attract top talent?”

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4. Indicate the desired outcome or action:

Explain what you hope to achieve or the recommendation you seek. Specify if you need a strategic overview or tactical steps. “What strategies can we implement to reduce employee turnover by 10% in the next year?”

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5. Request evidence-based recommendations if needed:

Ask for supporting evidence, research, or citations if you need substantiated information. Ask for case studies or examples to understand the practical applications of certain strategies. You can ask, “Can you provide a case study, research study or paper, expert testimonial, or a citation from an authoritative source, that describes a company that successfully revamped its performance management system?”

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6. Adhere to established best practices:

Adhering to best practices mitigates the need for costly and time-consuming corrective measures, optimizing operational efficiency and resource allocation. Ask ChatGPT to give detailed recommendations based on established best practices in a specific field and emphasize critical strategies and principles for achieving an optimal outcome.

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7. Maintain confidentiality:

Don’t sharesensitive or personal information about employees or the organization. Use general or anonymized terms if describing confidential scenarios.

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8. Engage in follow-up communication:

Ask follow-up questions for clarification or more information. Provide feedback if the initial response needs refinement. Take an interactive prompting approach by asking multi-step questions (10 to 20 iterations). Approach ChatGPT as though you are talking with a coworker.

Source: “How to use generative AI as a human resource management assistant,” Organizational Dynamics, Vol. 53, Issue 1, January–March 2024, https://doi.org/10.1016/j.orgdyn.2024.101029

What It Takes to Be a Powerful Leader

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By Daniel Butcher

To climb the ladder in your profession and achieve success, hard work is table stakes, not a differentiator. And to progress from rank-and-file employee to manager to respected, powerful leader might require a fundamental mindset shift of letting go of a need to be seen as likeable and authentic while cultivating professional relationships.

Academy of Management Scholar Jeffrey Pfeffer of Stanford University, one of today’s most influential management professors and researchers, offers some takeaways on that subject from his book7 Rules of Power, which isa manual for increasing the ability to get things done and benefitting from job performance.

“Good performance by itself is not necessarily going to bring you the level of career success that you need,” Pfeffer said. “In addition, you need technical and political skills to have your boss recognize your good contributions.

“If you think about management, and leadership is managing through other people, you need to learn how to interact with other people across your organization in ways that build your influence and permit you to get the things done that you want to get done,” he said.

Pfeffer’s seven rules power are:

1. Get out of your own way: “Lose the self-descriptions and inhibitions that hold you back, for example, the idea that you have to be liked, because, as an executive, you’re hired to get things done, not necessarily to win a popularity contest. Lose this currently popular idea that you need to be quote-unquote authentic, which is, of course, incorrect.”

2. Break the rules: “In strategy and organizational leadership, if you do what everybody else does, you will probably not succeed—you need to differentiate yourself.”

3. Show up in powerful fashion: “Body language and how we communicate is obviously important.”

4. Create a powerful brand: “If you’re perceived as a powerful, effective, efficacious leader, then that becomes a self-fulfilling prophecy—good people want to work with you, invest with you, and buy from your company.”

5. Network relentlessly: “That’s something that people often don’t want to do, so they underinvest in networking because they feel dirty about it and don’t see it as the value-adding activity that it is.”

6. Use your power: “Not all use of power will be met with unalloyed approval, so leaders need to be willing to incur some level of social disapproval. But because most people are usually averse to conflict, it is surprising how much one can accomplish by seizing the initiative.”

7. Understand that once you have acquired power, what you did to get it will be forgiven, forgotten, or both: “Once you have power and status and success, no one will care how you got it, and people will people will accommodate themselves, because people like to be close to power.”

Upon reading or hearing about those precepts and their implications for workplace power dynamics, many people have an adverse reaction. That’s natural and understandable, Pfeffer said.

“Every person should understand and come to terms with the seven rules of power, and most will go through stages: first, denial—‘This doesn’t work in my organization’s culture’—then they will have anger, which will mostly be directed at me, which is fine,” he said. “Then they will have sadness—‘I’m depressed by it’—and finally, they often come to acceptance that this is not only the way the world works, but they can build agency around this.

“My biggest contribution is causing them to see their own agency and encouraging them to be more ambitious and more agentic around navigating their own career and getting their boss to recognize their talents, instead of sitting back and waiting for the human resources department to offer promotions and raises.”